Skip to content
NAUGHTYESCORT
Dining2 min read

How to book a Ginza counter when you do not speak Japanese

The best small rooms in Tokyo take reservations by phone, in Japanese, from names they recognise. There are ways around each of those.

The concierge desk

Tokyo has a category of restaurant that is small, excellent, and effectively closed to visitors. Eight seats, one chef, a phone that is answered in Japanese, and a preference for guests who have been before or who arrive through somebody who has.

None of that is snobbery. A room with eight seats cannot absorb a no-show, and a chef working alone cannot run a service in a second language while also cooking.

The three obstacles, in order

The reservation is the first. Many of these rooms do not take online bookings at all, and the ones that do often surface only on Japanese-language platforms. Someone has to make a call.

The introduction is the second. A number of counters take new guests only through an existing relationship, usually a hotel concierge who has sent them reliable guests for years. That relationship is the thing you are borrowing, and it is why hotel concierges are worth talking to before you arrive.

The service itself is the third, and the one people underestimate. If the chef explains each course in Japanese and you cannot follow it, you will spend two hours nodding politely at food you do not understand. It is a waste of a remarkable meal.

What actually works

  • Book through the concierge at the hotel you are staying in, as early as you can. This solves the call and the introduction at once
  • Give a month of notice for anything with fewer than twelve seats
  • Have someone at the table who reads Japanese, so the courses land as intended
  • Confirm dietary restrictions when you book, not on the night. A single-chef kitchen has no room to improvise
  • Never cancel late. In a room this size it is a serious discourtesy and it will be remembered

On tipping

Do not. Leaving money causes confusion rather than pleasure, and in some rooms it will be politely returned to you. Thanking the chef properly on the way out is the correct gesture and it carries further.

Several companions on our Tokyo register work bilingually and will handle the reservation call as part of the booking. If the room you want runs in Japanese only, say so when you enquire and we will match accordingly.

Tell us about the evening

The date, the city, and what kind of room it is. A concierge comes back with two or three names and a reason for each of them.

Or write to hello@naughtyescort.com. Concierge Monday to Sunday, 09:00 to 23:00 local time.

Email the concierge at hello@naughtyescort.comVIP booking

We set two cookies: one recording that you confirmed your age, one recording that you have seen this notice. No analytics, no advertising, and no third-party trackers. Details in our cookie policy.